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Top DIY Research Companies
A Quirk’s resource guide covering the top companies that specialize in DIY Research. Partnering with a DIY research company can help you conduct cost-effective research in a broad range of topics.
Read More“Now That’s Significant” Podcast
Welcome to the 150th episode of Now that’s Significant, a market research podcast hosted by Michael Howard. In this special episode, Keith Rinzler, a seasoned marketing and media entrepreneur, joins to discuss the pressing issue of data fraud in the market research industry and the necessary steps to combat it.
Read MoreWhy Data Integrity Matters: Lessons for the Advertising Industry
The advertising industry thrives on precision. The right message, delivered at the right time, to the right audience, can transform campaigns into cultural phenomena and ROI into record-breaking figures.
Read MoreAn Open Letter to the Consumer Insights Industry
1Q’s Keith Rinzler shares how to tackle data fraud and the bot crisis.
Read MoreHow to beat the bots
An open letter on data fraud to the insights industry as seen in Quirk’s Marketing Research review January/February 2025
Read MoreWhat Is Consumer Engagement And Why Is It Important?
Do you ever feel like businesses know exactly what you want even before you do? Why do certain products or services seem so tailor-made to your tastes and lifestyle with no effort? The answer lies in consumer engagement marketing. Consumer engagement is a term used to describe the various strategies companies use to stay connected…
Read MoreHow Product Survey Questions Can Boost Your Business
How Product Survey Questions Can Boost Your Business Imagine this: you’ve spent months fine-tuning what you believe to be the perfect product. It’s got all the bells and whistles you think your customers will love, and you’re absolutely confident that it will be a hit. But then, you launch your product to the world, and…
Read More1Q was ranked as the best survey app in 2023 to earn extra cash on side
Make Money From Home With Survey Sites The absolute best option if you are looking to make money with surveys is 1Q. I’ve looked at maybe 8 different survey apps and 1Q is hands down best for your time invested. It pays 25 cents per question, which is about 10 times higher than any other survey…
Read MoreAdvantages of Online Surveys: Knowing Their Strengths and Weaknesses
Are you thinking about launching an online survey or participating in survey-and-answer programs to earn a little extra cash? If so, it helps to start with a basic understanding of what surveys are and the advantages of online surveys. Online surveys were one of the first opportunities to flood what we now refer to as…
Read MoreSurvey Research Strategies 101
So, you want to conduct survey research — but where to begin? Survey research is an excellent way to perform market analysis, get to know your customers better, measure interest in products and services, and more. For survey research to be effective, it is essential to know the purpose of survey research, different methods for…
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